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Why That Great Post Didn’t Go Viral

I believe many bloggers want to take every post they make viral. Is this a realistic goal to achieve? It probably isn’t, but you shouldn’t aim to take every one of your posts viral in the first place...

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5 Steps to Creating a Social Media Campaign That Won’t Kill Your Budget

Here’s another one for your book of best social media campaigns. Ikea recently hosted an in-store sleepover in their Essex store for 100 lucky social media contest winners. (See video above.) The...

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